Miller Nurseries Shopping Cart

Miller Nurseries is a mail order nursery located just south of Canandaigua, NY. They sell a variety of fruits trees, vegetables and gardening supplies, both through their garden store as well as their widely distributed catalog. They were looking for a way to update their web site and add shopping cart technology.

The Problem: Accommodating Multiple Pricing Structures With An On-Line Catalog

Miller Nurseries wanted to be able to offer their web customers all of the products and pricing options. This presented a challenge for a number of reasons.

First, almost all of the products Miller Nurseries sells are have volume pricing discounts based on the number of a product purchased. Certain products can be mix and matched to qualify for this volume discount such as different varieties of apple trees.

Second, some products have bulk pricing such as 25 for $10, 50 for $15. These products also need to mix and match with products in their product groups.

Third, the website needed to be launched in time for the late fall catalog drop, which was only three months away.

The Solution:

Working together with Mann Enterprises Ganze Technology designed and built a database e-commerce site that addresses all of the pricing issues in the Miller Nurseries catalog. 

We populated the product database with pricing, product groupings, descriptions, pictures and all of the necessary information from the catalog for more than 700 different products.

Call Ganze Technology today to talk about your e-commerce site ideas, We can build one for you too!